Hero electric is going to increase its electric scooter price in next few days, New prices has been fixed by company, and will be announced in next few days. However Dealers are not happy about increasing price. They said, hero electric scooters are already very costly comparing to other local available electric scooter. Dealers also demanding to increase the margin. Compare to price increase in last few years, total prices increase is more then our margin.
“Rent, worker salary all things is increased, we are paying more to run a showroom then before, expenses are increased, but company still hasn’t increase the margin. Its getting harder to run a showroom” A dealer told us.
Hero electric is giving margin in percentage of price, so when price increase dealer margin also increase.